Sooz Name Business Blog: April 2017

Wednesday, April 12, 2017

9 Ways to Recruit the Best Talent for Your Startup

Hiring is hard, but hiring for startups can be even harder. As a young company with limited cash flow, hiring the wrong employee can potentially break your startup. Therefore, you have to be very careful with your decisions and do your best to hire top talent. Below you can find some suggestions on hiring the best startup employees.

Tuesday, April 4, 2017

4 Bad Habits Blocking Your Great Idea From Becoming a Successful Business

You can’t build a successful business without a great idea, and if you’re a passionate entrepreneur you’ve got a dozen ideas that you talk about all the time.

Your enthusiasm is infectious. Your friends and family offer endless words of encouragement, and the constant praise makes you feel happy, fulfilled and optimistic. Surely this latest idea will skyrocket you into the stratosphere of success – right?

Here’s the harsh truth. Your idea will probably never see the light of day, and if you’re honest – you’re not surprised.

After all, it’s easier to talk about the future than work hard in the present to build it. When push comes to shove, your enthusiasm will falter, you’ll get bored and move on to the next flash of inspiration that comes your way. Your "great" idea will fade away like the hundreds of others before it that failed to materialise.

But things don’t have to stay this way. Transforming great ideas into successful businesses is easy. All you need to do is break a few bad habits.

Business Tips For Everyone

Nathan Latka."The most painful mistake I see first-time entrepreneurs make is that they try and invent something totally new because their ego tells them they have to.""It's much smarter to copy a competitor you like, then tweak one or two things that you think will put you over the top."

Guy Kawasaki. “My best business tip is to focus on the prototype. Don't focus on your pitch deck, business plan or financial projections.""If you get a prototype out and you get enough people using it, you never have to write a business plan, do a forecast or do anything like that. A prototype is where you separate the BS from the reality.”

Derek Sivers. "Start now, you don't need funding. Watch out for when you want to do something big, but say you can't until you raise money to fund the idea. It usually means you're more in love with the idea of being big than with actually doing something useful."

Nir Eyal. "The easiest way to tell if someone is a first-time entrepreneur is when they're secretive about their ideas. I don't reply to people who ask me to sign an NDA. Real entrepreneurs know good ideas are cheap and that success comes from hard work, not a stroke of genius."